Lee Jeans
125 Years Celebration, Philippines

ILLUSTRATION, MURAL

Client
Lee Jeans

Project
Illustration, Mural

Year
2014

Award
Best Design, Illustration – Bronze Metal
adobo Design Awards 2015, Philippines

In celebration of Lee Jean's 125th Anniversary, they put together the Lee 125 Years: Archive Exhibition Tour to travel across 6 selected key markets in Asia Pacific that includes China, Philippines, Thailand, Japan, India & Australia.  Philippines was the 2nd destination of the tour right after China. The exhibition run for 2 weeks that featured 27 Iconic Denim Innovations, 125 Buddy Lee Dolls and Lee 125th Anniversary x Araki Photo Collaboration curated by Lee Jeans Historian, Jean “Lady Jean” Svadlenak.

As a part of the event I was commissioned by Lee Jeans Philippines to create a 2.8 x 2.5 meters denim mural. The illustration was digitally printed & painted over on light washed denim and was displayed throughout the Philippine tour which happened in 3 big shopping malls in Manila.

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