D A R Y L F E R I L
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THE RED DOG


Client   Personal Work
Year  2018

 
 
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THE GOLDEN MAIDEN

She’s the spotless queen of heaven and mother goddess of nature. Ruled by Venus for advanced humanity, reinforcing the connection to the girdle’s qualities of love and peace.


Client   Personal Work
Year  2018

 
 
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THE CREATURE WITH THE BURNING STING


Client   Personal Work
Year  2018

 
 
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Jo MALONE LONDON HOT BLOSSOM COLLECTION

With the release of Jo Malone's Hot Blossom Collection, I collaborated with StoryLabs by Summit Media to create my own visual interpretation each scents to reflect their own specific characters.


Client  Jo Malone London
Creative Direction   StoryLabs by Summit Media
Year  2018

 
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BUDDHA BAR-BEACH, ABU DHABI

World renowned for its exhilarating fusion of adventurous food, exotic interiors, and signature music, Buddha-Bar Beach by Budha Bar opened its first permanent Buddha-Bar Beach in St. Regis Saadiyat Island Resort, Abu Dhabi.
In preparation for the launch, I developed 3 illustrations for its online marketing campaign that would embody the different experience the brand has the offer which is a combination of culinary delight, the art of mixology and a day-to-night experience of a lifetime. 


Client   Buddha Bar
Creative Direction   Gaddi-Cruz Design Communication
Year  2018

 
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beauty


Client   Personal Work
Year  2018

 
 
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BELO BEAUTY JOURNAL 2017

A collaboration between Belo Medical Group, the leading cosmetic dematology and surgery in the Philippines with the creative direction of Leung+DeLeon Marketing team to create floral illustrations for Belo's limited edition Belo Beauty Journal 2017. 

The collection consists of three designs namely Midnight, Sunshine and Scarlet. 


Client   Belo Medical Group
Creative Direction   Leung+DeLeon
Year  2017

 
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THE philippine readers and writers festival 

Key visual for National Book Store's #GoReadWrite2017 campaign for The Philippine Readers and Writers Festival that communicate the essence of the festival as a haven for lovers of literature and supporters of the literary arts, a venue for authors, readers and speakers to exchange new ideas.

The Philippine Readers and Writers Festival is the Philippines' biggest literary event hosted by National Book Store, the largest bookstore and office supplies store in country. It is held annually at Raffles Makati, bringing some of the world's acclaimed authors together with Philippines' top and emerging talents.


Client   National Book Store
Year  2017
 

 
 
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purple lion


Client   Personal Work
Year  2018

 
 
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SALON THERAPEUTIQUE MURAL


Client   Salon Therapeutique
Year  2018

 
 
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BELO FLEUR COLLECTION: LIMITED EDITION VALENTINE MUGS


Client   Belo Medical Group
Creative Direction   Leung+DeLeon
Year  2018

 
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THE DFS GROUP - PASSSAGE TO PARADISE

DFS is the world's leading luxury travel retailer, and owes its position to excellent offerings and exceptional services that meet its customers’ needs. It is privately held and majority owned by the luxury conglomerate Moët Hennessy Louis Vuitton.

The brand wanted to emphasise their heritage on its Spring/Summer 2013 campaign, Passage to Paradise by introducing a little more adventure and whimsy inspired by travellers' exotic adventure to paradise, welcoming them to a world of distinctive luxury, preferred brands and personalized services curated to inspire style of life. To envision this new concept, I've developed a series of 4 illustrations to evoke images of rare chinoiserie, majestic elephants, mythical journeys and antique steamer trunks.  

Passage to Paradise campaign were distributed across its network of duty free stores located in 18 major global airports and 14 downtown Galleria stores, as well as affiliate and resort locations worldwide including Dubai, Hawaii, Hongkong, Los Angeles, Tokyo and an art exhibition showcasing the illustrations was also launched at the DFS Galleria downtown store in Singapore.

Award
adobo Design Awards 2014, Philippines
Bronze, Best Design: Illustration

Client   DFS Group | LVMH
Agency   AR New York
Creative Direction   Raul Martinez, Melissa Overton
Production   Helena Buzzeo

Photography   Craig McDean
Styling   Tabitha Simmons
Models   Sean O'Pry, Aline Weber
Year  2013

 

 
 
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The David Lynch Foundation

A collaboration with David Lynch Foundation to create the official poster for its annual Change Begins Within concert, presented by Citi held at Carnegie Hall, New York.

Client    The David Lynch Foundation
Year    2015

 
 
 
 
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Preview magazine: art & fashion issue

Cover illustration for Preview Magazine's 2014 Art & Fashion issue inspired by Prada's S/S 2014 collection. The illustration revolves around the concept of femininity & power, incorporating elements such as eyes and lips as quirky floral & majestic creatures.


Client   Preview Magazine
Creative Direction   Vince Uy
Photography   BJ Pascual
Year  2014
Award  adobo Design Awards 2015, Silver (Illustration)

 
 
 
 
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Brands in Full Bloom
illustration, 

 
 
 
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7107 culture + cuisine

7107 Culture + Cuisine is a culinary and hospitality destination that promotes the beauty, richness and uniqueness of Philippines' local heritage and culture. It takes pride in Filipino ingenuity and creativity not just in food but also arts, as is evident in this collaboration.

The concept was centered on illustrating a tropical paradise with the use of local leaves, fruits and seafood to represent the natural resources present in the country as well as fresh ingredients used in Filipino food.


Client   7107 Culture + Cuisine
Creative Direction   Leung+DeLeon
Year  2016

 
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PORTRAITS: MUSIC

Client   Personal
Year  2014

 
 
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BLoom miami wall art

Logo illustration treatment for Bloom Miami headquarters' triptych wall art.


Client   Bloom Miami
Year  2014

 
 
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LEE JEANS: CELEBRATE THE MOMENT

In celebration of Lee Jean's 125th Anniversary, they put together the Lee 125 Years: Archive Exhibition Tour across selected key markets in the Asia Pacific. As part of the event, this illustration was commissioned for its Philippine leg. The illustration was digitally printed on light washed denim.


Client   Lee Jeans
Year  2014
Award  adobo Design Awards 2015: Bronze, Illustration

 
 
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TIGER TRANSLATE STREETS GRAFFITI - DUBAI 2012

Tiger Translate aims to celebrate global creativity through the exposure to different cultures and experiences. Bringing creative artists from the East and West together to showcase their artistic collaborations.

I was commissioned by Kult 3D as one of the 10 featured artists to be paired with 10 photographers from around the world to create virtual graffiti to be showcased at the Tiger Translate: Streets Graffiti 2012 event in Dubai. Months later the  illustration was used at Singapore’s Springwave 2012.


Client   Tiger Beer
Studio  Kult 3D, Pelicola.tv
Photographer  Seo Jun-Seok (Seoul, Korea)
Year  2012
Award  adobo Design Awards 2015: Bronze, Illustration

 
 
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THAI IN A BOX 

Illustration for an Australian-based Asian restaurant that caters Thai food, a melting pot of flavours from all around the world, modified, blended and adjusted to suit a large variety of taste buds.  


Client   Thai in a Box
Year  2015

 
 
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SARASOTA PLATINUM 100 COVER

Illustrated cover for a Florida-based luxury and lifestyle magazine.


Client   Sarasota Magazine
Year  2018

 
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Secret Garden

Illustration for a packaging design of a female cigarette produced in Yunnan, a province in China which has most varieties of beautiful flowers.

Being sexy and gorgeous is the eternal theme of the packaging design of this female cigarette. The illustration used flowers as the main propositions showing harmonious and beautiful relations between flowers and women.  The illustration shows the colorful and blooming flowers indicate the image of the cloudy and flowery space in Yun Nan Image Yan Zhuang. 


Client   Yun Yan / Secret Garden
Creative Direction   TigerPan Packaging Lab
Year  2014

 
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NOVA CHOCOLATE

Colorado's Nova Chocolate begins with exceptional cacao beans, harvested and roasted at their origin using traditional techniques. Working directly with farmers, the brand helps promote sustainable communities while creating chocolate of unsurpassed quality and purity. Every creation is a delicacy, reflecting the flavor of its origin and the integrity of its ingredients. Simple, sustainable, and delicious.

I was commissioned by Colorado-based craft maker of single origin chocolate bars, blended bars, jar ganache, and truffles to create the illustration of its new packaging for the rebranding of their product. The idea was to translate the organic feel of the brand into the illustration. The art revolved around the origin of the cacao beans, where it is being harvested incorporating nature elements that surrounds the area. 


Client   Nova Chocolate, Colorado
Year  2015

 
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four ancient beauties

The Four Beauties, are four ancient Chinese women renowned for their beauty. Using their beauty they exercise influence over kings and warriors. The four beauties lived in four different dynasties.

 
 
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WALT DISNEY COMPANY SEA CALENDAR

Commissioned by the Walt Disney Company along with 8 creative talents throughout the Southeast Asia region to interpret through our own style some of the well loved characters from across theeir entertainment brands - Disney, Marvel and Lucasfilm


Client   The Walt Disney Company
Year  2014

 
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